Morinaga Milk recently uploaded a 30-sec commercial featuring Snow Miku to their YouTube channel. In the commercial, Miku tastes their new “syrup and snow” product and attempts – but fails – to properly sing out the sensation that she gets from it.
Fans are thus encouraged to submit their own slogan for the new product through the slogan campaign. On their official site, you can see some of the slogans that fans are submitting, as well as the other 30-sec commercials featuring other celebrities trying to come up with one of their own. The best fan-submitted slogans will eventually get used in actual commercials for the new product.
What would you come up with?