Snow Miku 2020: Sapporo Factory Atrium Events

For those who will be going to Snow Miku 2020, make sure not to miss a single one of the exciting events that will be going on at the Sapporo Factory Atrium! Read on for info on what you can look forward to!

Event Times

February 8 and February 9, 2020 from 10:00 AM to 6:00 PM (JST)

Events Location

Sapporo Factory:

Atrium map:

  1. Exhibit Area
  2. SEGA Area
  3. Atrium Stage
  4. Workshop

Exhibit Area

In addition to the previously announced attractions like the illustration gallery and piapro wall, the exhibit area will have even more sights to enjoy!

Mikunavi & Mikumoba Booth

Those who have downloaded the Mikunavi app for their mobile device should make sure to check in on the app while at the Sapporo Factory and show their device screen to the staff at the exhibit area. Doing so will earn you a free clear card with an illustration of Snow Miku 2020 by まろ / Maro!

Secondly, if you are among the first 500 visitors to the Mikumoba booth who follow the official DOCOMO Ichioshi Pack twitter account and have retweeted a certain tweet that will be revealed later, you’ll receive a free clear file folder with a Snow Miku 2020 illustration by tokki!

Both the card and the folder are limited items that will only be available while supplies last, so plan your trip to the Sapporo Factory early!

Domingo Booth

Similarly, those who have downloaded the Hokkaido news and event app Domingo and show the app’s home screen at the Domingo booth will receive a free Rabbit Yukine card!

There are two kinds that you can get depending on whether you follow Toyako Town (洞爺湖町) or Kitami City (北見市) on the app.

These cards are also only available while supplies last, so get yours before they run out!


At the newly announced SEGA area, visitors will be able to play demos of Hatsune Miku Project DIVA MEGA 39’s, and also Project SEKAI Colorful Stage! feat. Hatsune Miku for the first time ever!

Atrium Stage

Next, there will be many different performances and presentations going on at the atrium stage area. See below for a schedule of events!

※All times are JST

Snow Harumaki Gohan Acoustic Live

Time: February 8, 2020 from 12:00 PM to 1:00 PM

はるまきごはん / Harumaki Gohan – creator of the Snow Miku 2020 theme song, ぽかぽかの星 / Poka Poka no Hoshi (Cozy Planet) – will be performing live with an acoustic band that they’ve formed for this occasion!

Hatsune Miku Magical Mirai 2020 Info Presentation

Time: February 8, 2020 from 2:00 PM to 3:00 PM

Representatives from Crypton Future Media will be on stage to present the first news about Magical Mirai 2020, which will be held in Osaka during the summer, and in Tokyo during the winter! They promise that this year’s show will be a bit different than previous ones, and the official announcement added that there will be some extra important announcement for MEIKO and KAITO! Fans should look forward to this one!

Tsunagaru Sekai ~Think Global, Act Local Part 8~ Local Edition

Time: February 8, 2020 from 4:00 PM to 5:00 PM

Throughout 2019, the hashtags #札幌dis, #札幌discover, and #北海道discover have been making waves on Twitter, helping people outside of Sapporo and Hokkaido learn about the wonders of the city and prefecture straight from locals! At the Sapporo Factory Atrium Stage, individuals behind the movement will be invited to come onstage to talk about what they’ve started, and they’ll be accompanied by some other famous figures whom you can see below!


Eifu Koga (native and promoter of Urahoro Town)

Ezomaru Kinebari (hashtagger)

Hiroyuki Itoh (CEO of Crypton Future Media)

Alolan Vulpix (head of the Hokkaido Lovers Explorer’s Corps)

Vulpix (vice head of the Hokkaido Lovers Explorers’ Corps)

Snow Mikudayo

Rabbit Yukine

Snow Mikudayo & Rabbit Yukine Greeting

Time: February 8, 2020 from 5:15 PM to 5:30 PM

Speaking of Snow Mikudayo and Rabbit Yukine, right after the talk session, the pair will stay onstage and take pictures with everyone! They tease that another special guest will also be present!

To get an idea of what it’ll be like, see Snow Mikydayo and Rabbit Yukine at the Sapporo Motor Show 2020 going on right now where they are also greeting guests!

SEGA feat. HATSUNE MIKU Project 10th Anniversary Talk Stage

Time: February 9, 2020 from 12:00 PM to 1:00 PM

The developers of Hatsune Miku Project DIVA MEGA 39’s and Project SEKAI Colorful Stage! feat. Hatsune Miku will be present to talk about the past decade of the SEGA feat. HATSUNE MIKU Project! They’ll even be joined by Asami Shimoda as the MC!

See here for the official press release from SEGA!

Tsunagaru Sekai ~Think Global, Act Local Part 8~ Overseas Edition

Time: February 9, 2020 from 4:00 PM to 5:00 PM

2019 saw the 5th anniversary of MIKU EXPO taking place in Taiwan and Hong Kong and MIKU WITH YOU in mainland China. Plus, 2020 is kicking off with the continuation of MIKU EXPO in Europe. In this talk session, representatives from Crypton Future Media will again take the stage to look back on this past year of Miku’s presence overseas.

That sums up the list of events that fans can enjoy at the Sapporo Factory Atrium on February 8 and 9. There will also be the free acrylic panel and papercraft workshops that you can review here. We wish all attendees a fantastic time!


Snow Miku 2020 official site and official Twitter

Sapporo Factory Atrium activities webpage

Rabbit Yukine official Twitter


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